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mPortico : Mobile content delivery through memory card distribution |
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Friday, 04 January 2008 09:28 |
Put away your web-based software, folks. Startup mPortico is changing the mobile marketing game with a unique focus: content delivery and aggregation through mobile memory cards. Soon you'll be able to walk into Best Buy and pick up a copy of SuperBad preloaded on a miniSD.
On the marketing end, mPortico enables promotion and distribution through their graphically enhanced applications. The ultimate mobile marketing tool - the cards can hold applications, ads and pay-as-you-go content. In establishing business relationships with mobile content distributers, advertisers, and memory card producers, mPortico has created a consumer-centered circulation channel for mobile content.
mPorico is based in Israel and has raised $400K since its foundation in 2006. Jerusalem Capital has largely been a contributor to their Series A funding round, which is still open. source: UnderTheRadarBlog |
