The company has raised a total of $4.1 million to date. Israeli mobile content start-up mPortico Ltd. has closed its second financing round, raising $2.3 million from French venture capital fund Milk Capital.
MPORTICO, an Israeli start-up developing next generation mobile content distribution solutions has raised $2.3M B round from MILK CAPITAL, a new Venture Capital & Private Equity firm based in Paris.
mPortico focuses on simplifying the delivery of mobile-rich content to the mass market by utilizing memory cards for mobile phones as a primary means of distribution.
The company establishes partnerships with leading mobile memory card manufacturers, premium content providers, advertisers and retailers to create a new distribution channel that caters to a growing rich-data-hungry consumer market.
mPortico’s executive staff draws on its vast knowledge of the mobile and marketing sectors. Additionally, mPortico is backed by an experienced board of directors and opinion leaders in the mobile and marketing industries. Founded in 2006, mPortico is a privately-held, venture-backed company.